Apps Performance Specialist, Large Customer Sales
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in digital media, sales, marketing, or product roles.
- Experience identifying and recommending ways to improve product and customer strategy.
Preferred qualifications:
- Experience working in Southeast Asia markets, in mobile app or mobile ads business across casual gaming, e-commerce, travel and fintech verticals.
- Understanding of Google app ads solutions across performance and measurement.
- Understanding of app and mobile marketing ecosystem and other mobile user acquisition platforms.
- Ability to build and manage successful joint business plans with key cross functional partners.
About the job
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
In this role, you will unlock the full potential of the app ecosystem and help app advertisers cultivate an install base of active users that can drive business outcomes for the business. You will align product conversations with key business needs. You will be the link between ad products like app campaigns and all of the new features being developed into it, among them campaigns for iOS, Return on Ad Spend (ROAS), web to app connect and more. You will manage the client success in the app ecosystem and understand various different measurement approaches used in the app space by attribution partners (e.g., Appsflyer, Adjust etc.) as well as the newer measurement changes brought about by iOS.
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously test how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Responsibilities
- Lead frontline selling efforts across all Google's app solutions for the largest and highest opportunity accounts in Southeast Asia and South Asia frontier markets.
- Partner with sales teams to gather client requirements, provide guidance on app best practices, and apply technology and product knowledge to address customer's business and technology needs. Maximize revenue by ensuring high adoption of Google app campaign products in the market.
- Advocate new app features and assist clients in the adoption of new products via upgrades and migrations to build long-term success.
- Build and foster long-term C-level relationships with client decision makers and their agency counterparts to build long-term marketing strategies.
- Craft compelling executive narratives that position Google products to critical business priorities. Participate in the analysis and research for complex technical issues and work with executive product management teams.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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