Product Marketing Manager, Google Search
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Minimum qualifications:
- Bachelor’s degree or equivalent practical experience.
- 6 years of experience in product marketing, managing both inbound product development and outbound go-to-market execution for consumer technology products.
Preferred qualifications:
- Experience enabling a different set of GTM channels, including paid, social, growth, and influencer marketing, to deliver cohesive global campaigns.
- Experience in core product marketing, with the ability to build use cases, define positioning, and drive key projects from ideation to launch.
- Ability to manage complex cross-functional projects, building partnerships with Product, Engineering, and UX teams to influence product roadmaps and craft compelling narratives.
- Passion and subject matter expertise in key consumer verticals, specifically sports.
- Strong ownership and problem-solving skills, with the leadership needed to navigate ambiguity and drive work forward with genuine curiosity and attention to detail.
About the job
As the Product Marketing Manager for Google Search, you will be responsible for building product experiences and bringing them to life for over two billion monthly users. You will act as a critical bridge between product and the user, anchoring your work in core product marketing excellence while ensuring Google Search remains at the center of the cultural moments that matter most to our audience.
In this role, you will embed deeply with Product, Engineering, and UX teams to build features from the ground up, ensuring deep user insights and market trends are baked into the product roadmap. You are then responsible for bringing these features to life by orchestrating a holistic go-to-market engine, working with channel owners across paid, social, growth, and influencer and more to drive business goals and user adoption at a global scale.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Responsibilities
- Partner with Product, Engineering, and UX to build better experiences using deep market and user insights. Drive complex workstreams and solve problems with strong project management and cross-functional leadership.
- Drive the holistic launch strategy from inception to execution, ensuring all product storytelling and use cases are effectively aligned with overarching business goals and global scale.
- Enable and align a different set of GTM channels, including paid campaigns, social, growth marketing, and influencer partnerships, to create a powerful and cohesive user flywheel for every launch.
- Translate complex product features into compelling narratives through the development of effective use cases that resonate with users and bring the "magic" of search to life.
- Leverage deep knowledge and curiosity for key verticals, specifically sports, to ensure product positioning and GTM efforts feel authentic and highly relevant to those audiences.
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