Global Product Activation Manager, Brands as Creators, YouTube
- linkCopy link
- emailEmail a friend
This role may also be located in our Playa Vista, CA campus.
Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Bruno, CA, USA; New York, NY, USA; Los Angeles, CA, USA.Minimum qualifications:
- Bachelor's degreeor equivalent practical experience
- 6 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.
- 4 years of experience working with executive stakeholders.
Preferred qualifications:
- Experiencing creating reports and tooling that enable team reporting and success.
- Experience working highly cross-functionally with business and technical teams in a fast-paced, self-starting environment.
- Experience with the creator economy and digital content.
- Project management experience in a fast-paced, self-starting environment.
- Ability to communicate and influence effectively, including data-led presentations to senior audiences.
- Excellent business sense with strategic thinking and distinctive problem-solving and analytical skills.
About the job
The YouTube Business Central Planning and Operations team is responsible for leading global, cross-functional, strategic initiatives to drive the growth and health of the YouTube creator and partner ecosystem. The core capabilities of the team include strategic planning and business operations, incentives design and operations, and business strategy and operations across Americas, EMEA, and APAC.
In this role, you will join the newly established Brands as Creators Center of Excellence within YouTube Business, which empowers brands to build, optimize, and scale their organic presence on the platform—bridging the "YouTube Confidence Gap" and positioning YouTube as a full-funnel marketing platform across paid, owned, earned, and sponsored content. You will drive strategy and operations for the key product launches connected to program success, including ensuring go-to-market readiness, understanding market feedback, and conducting analyses around brand and partner impact. You will be a subject matter expert on the Brand experience on YouTube.
At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.US: $152000 - $221000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
- Develop go-to-market strategies and plans to support Brands as Creator launches, including impact analysis, adoption targets, partner targeting, communication levers, and messaging.
- Represent brand and partner feedback as the user to influence product roadmaps.
- Be a product expert with the ability to execute quantitative analyses (using Jetski, PLX, and trixes) and turn them into actionable insights.
- Develop dashboards and tooling that enable team success and reporting.
- Act as a project owner, coordinating with cross-functional stakeholders (Partnerships, Product, Engineering, Legal, Marketing, PR, Trust and Safety). Structure, track and communicate workstreams with cross-functional teams and executives.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.