Social Activation Lead, Large Customer Sales
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in digital advertising sales, digital marketing, or digital media (e.g., search, social, mobile, display, and video media).
- Experience with YouTube ads or similar video advertising products.
Preferred qualifications:
- Experience managing commercial deals end-to-end, including contracts, Purchase Orders, and invoicing workflows.
- Strong project management experience, with the ability to prioritize competing demands across multiple campaign activations under a tight deadline.
- Understanding of or experience of working with Influencer Marketing Agencies or within the creator industry.
- Independent problem-solver who thrives in ambiguity, turning undefined challenges into solutions.
- Skilled at building consensus and driving alignment across brand clients with pan agency (media and Influencers Marketing Agencies).
About the job
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
The Social Activation Lead will play a pivotal role in driving the YouTube business forward by managing agreement activation for our Create for Shorts Program. In this role, you will manage executing our US video agreements end-to-end, including contracting, Purchase Orders, and invoicing – while streamlining processes and driving operational efficiency.
You will act as the primary contact for Influencer Marketing Agency teams during campaign planning and execution, as well as lead internal cross-functional partnerships with Social Video sellers, Go To Market, Deal Desk, Finance, Legal and Procurement teams.
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.US: $108000 - $154000 (USD) + 40% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
- Verify 3PP partner status, onboarding for new suppliers and set-up system access.
- Manage incentive agreements, contract approvals, Purchase Orders, and billing.
- Manage creative briefing process, and collaborate with account teams to inform their media planning.
- Act as the primary contact for Influencer Marketing Agency teams during campaign planning and execution.
- Act as the primary operational hub between the Social Video Team, Go To Market Deal Desk, Global Finance, Legal and Procurement teams.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.