Brand Marketing Manager
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experience leading marketing campaign programs and productions.
- Experience in B2B marketing.
- Experience with traditional advertising executions (e.g., print, video, or digital).
Preferred qualifications:
- Experience developing and executing large-scale, 360-degree marketing campaigns and experiential activations from concept to completion.
- Experience in developing and executing unique creative campaigns.
- Experience building new marketing processes/operations including directly using AI to accelerate day to day creative work.
- Ability to take initiative and be comfortable navigating ambiguity and directing projects in an unstructured environment.
- Exceptional communication skills with the ability to influence stakeholders at all levels, in a highly matrixed organization, and in managing relationships with external vendors and talent.
- Excellent project management and presentation skills, with a keen eye for creative detail.
About the job
The role of the Brand Manager will sit on the Google Cloud Brand and Creative (B&C) team, the creative center of excellence for the Google Cloud, Google Workspace, and Gemini Enterprise portfolio brands. You will join a small team of Brand Managers and Producers to drive the end-to-end execution of small to large-scale creative campaigns and programs. You’ll be collaborating closely with Strategy, Production, and Creative leads on the B&C team to orchestrate complex campaign executions and drive these campaigns as the subject matter expert on campaign management. You’ll also be driving communications and alignments through our internal stakeholders (e.g., executives, cross- functional team members) and external (e.g., agencies and vendors) to drive operational excellence through Google Cloud’s priority creative campaigns and programs.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $142,000-$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Act as the subject matter expert to structure strategy, execute projects, and manage cross-functional workstreams, including film, digital, print, social, and experiential asset development.
- Serve as the primary point of contact for external creative partners. Lead agreement negotiations with Business Affairs, align with creative teams, and monitor scope, spend, and relationships.
- Build internal and external relationships, providing support and clear direction to team members. Manage competing priorities while proactively communicating potential issues to keep leadership informed.
- Evaluate creative work for excellence and consistency in visual identity and messaging, ensuring complete alignment with our principles.
- Act as a proactive change agent to improve processes and remove workplace barriers. Define innovative workflows utilizing our AI tools to continuously enhance team efficiency.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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