Regional Marketing Manager, Consumer Apps Marketing
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Remote locations: Texas, USA; Georgia, USA; Iowa, USA; North Carolina, USA; Nebraska, USA; New Mexico, USA; Ohio, USA.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experiencein marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
- Experience managing cross-functional or cross-team projects.
Preferred qualifications:
- Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
- Experience working in one or more of the following fields: product, brand, or social marketing.
- Experience partnering with public affairs and government relations teams.
- Experience in hyper-local content strategy and digital channel management.
- Experience with marketing collateral, events, or digital assets.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Regional Marketing Manager, you are a vital on-the-ground anchor connecting Google to local stakeholders and communities. Your primary mandate is to help local teams demonstrate Google’s commitment to their communities while maintaining marketing creative, assets and channels.
Based directly in-region, your greatest currency is your intimate knowledge of the communities, stakeholders, and how Google can best show up for both. You will support local cross-functional teams by creating marketing materials and collateral, while offering support for events and activations. If you are an entrepreneurial and creative operator who succeeds on the ground, and moves rapidly from concept to execution, this role is for you.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
- Serve as the lead marketing presence across regional hubs, forging relationships with infrastructure and energy leaders, providing materials online, in person, and at events. Identify, negotiate, and execute community event sponsorships and events.
- Provide marketing support for community-facing events, like town halls, educational open houses, and sustainability roundtables. Create and manage bespoke educational and community marketing programs where appropriate.
- Manage end-to-end logistics for locally focused activities, including handling live event setups, ordering merchandise and managing vendors when needed.
- Refine and deploy mobile demos and educational exhibits at state events to showcase Google’s technology and community contributions. Manage and maintain localized community websites, stories, and newsletters to keep residents updated on regional investments and hiring programs.
- Create state and community specific collateral that highlights Google’s approach and contribution in your priority region.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.