Global Product Go-To-Market Lead, Apps
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience in mobile apps and gaming publisher business generation platforms or ad-technology.
- 4 years of experience in product management, marketing, or project management in ad-technology or mobile app business generation platforms.
- Experience working with engineering, product teams, or executive leadership in ad-technology or publisher growth environments.
- Experience developing business strategies or managing cross-functional business generation initiatives for app and gaming publishers.
Preferred qualifications:
- Experience partnering with app and gaming publisher clients on technical ad-technology products, sell-side platforms, or competitor business generation platforms (e.g., AppLovin, Unity).
- Experience managing complex business generation or ad-technology integration projects with stakeholders across multiple functions.
- Ability to structure a compelling storyline and build presentation decks/documents to support their position.
- Ability to lead complex operational and strategic initiatives.
- Excellent written and verbal communication skills in both practitioner and executive-level contexts.
- Excellent project management skills.
About the job
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.As a Global Product Go-To-Market Lead for Apps, you will manage the product-to-market life-cycle. You will identify and commercialize new and existing products for global publishers, while managing the market-to-product feedback loops that empower product teams to build and improve solutions.
In this role, you will bring knowledge of the mobile industry and digital advertising landscape. You will be an autonomous, proactive leader who can set ambitious goals, design creative feature adoption strategies, and regularly report progress to senior stakeholders. Collaborating across regional and global teams, you will comfortably document operational impact and flex your communication style across stakeholders to build strong partnerships and drive shared objectives.
You will master ambiguous environments, anticipating changes in internal and external landscapes. Acting with limited guidance, you will confidently apply structured frameworks and input patterns to help others navigate complex challenges and maximize publisher success.The Global Partnerships organization is responsible for exploring new opportunities with Google's partners. Google’s Global Partnerships team works with a wide range of partners to bring the best of Google to power their business. The Global Partnerships team supports Google’s own Product teams with essential partnerships to help Google’s user experiences in advertising, Search, Assistant, Maps, Travel, Shopping, Payments and more. Teams create product-enabling partnerships, go-to-market strategies and incubate business growth for a variety of products.
Responsibilities
- Activate and optimize existing and emerging app business generation products (AdMob and Google Ad Manager) from an app-first perspective.
- Develop, execute, and monitor product communications and Go-To-Market (GTM) activation strategies to accelerate global adoption of publisher-facing products.
- Shape holistic sell-side commercialization strategies by collaborating closely with global product, engineering, and cross-functional teams (Business Operations, Sales, Marketing).
- Provide expert support to frontline sales teams, assisting with high-profile partner pitches and designing custom solutions to win new agreements.
- Combine deep knowledge of the mobile ad-technology landscape with a passion for AI-driven operational innovation to maximize publisher success.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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